Visual Merchandiser and Marketing

Posted on: 2011-01-24

 

Sara Elizabeth Buttine

 

Education

Sweet Briar College, Bachelors of Art                                             SWEET BRIAR, VIRGINIA

Major: Fashion Merchandising/ Marketing and Dance (Self-Designed)            May 2011                                                    

Minor: Business, Arts Management

3.4/4.0 GPA; Deans List 2008, 2009, 2010

The Fashion Institute of Technology New York City,             NEW YORK, NEW YORK           

Fashion Merchandising/ Marketing, Advertising             Summer 2009-Fall 2010

The New School: Parsons Summer Intensive Studies,             NEW YORK, NEW YORK           

Fashion Drawing, Fashion Concepts                        Summer 2009

 

Related Experience

Sweet Briar College                                                           SWEET BRIAR, VIRGINIA Media, Marketing, Communications Internship                                                  August 2010-December 2010

Collaborated with Media, Marketing, and Communication’s staff to develop a new marketing plan for Sweet Briar College. Wrote press releases and articles for special events and speakers on campus. Interacted with social media increasing Sweet Briars’ publicity. Developed knowledge in Illustrator, Vocus, and Photoshop Elements. Created visuals representing the opportunities and life Sweet Briar offers.  

Academic Computing Assistant                                                                                  August 2008--Present

Developed a marketing campaign for the newly established Guru Power. Facilitated lesson plans and information for classes on a range of programs for Apple and PC’s. Taught lessons to the Sweet Briar community. 

Relay for Life- Logistics Chair, Business Department                 December 2009-Present

Planned entertainment for the First Relay for Life at Sweet Briar College. Produce contracts and serving as a liaison to DJs, bands, and recording artists. Recognized nationally for Fund Raising per-capita.

Marketing and Public Relations- Fund Run for Susan G. Komen  August 2008-December 2008

Organized and developed the first Fund Run for Business Management Lab. Created contracts for band and concession. Produced timeline and day of event schedule. Developed marketing for on an off campus advertisements. Established registration process. Exceeded participation expectations and collected 75% of Business Department’s fundraising.

CBL Properties; River Ridge Mall                                                                                                     Lynchburg, Virginia

Visual Merchandiser/Marketing Internship                                                                                  October 2009-May 2010

Developed marketing plans and advertisements for a diverse range of tenants.  Designed visuals for existing and new clients through store displays, cart makeovers, and window displays. Created marketing visuals for CBL corporate to obtain new tenants. Established the Internship program for CBL Properties.

Ruehl                                                                                                                                                             Dallas, Texas

Model- Marketer            March 2007-July 2007

Advised customers on apparel and accessory choices through fitting room assistance, modeling, and purchasing. Created an inviting presentation of merchandise while allowing merchandise to be easily found in size or color.

 

 

Leadership

Sweet Briar College             SWEET BRIAR, VIRGINA

President of Student Government Association            March 2010-Present

Lead meetings addressing the needs of the student body to improve the College by reallocating resources to meet needs of the current student body. Designed and implemented events to promote the unique lifestyle at Sweet Briar. Marketed events through multi-media increasing attendance and awareness. Collaborated with senior executive staff to uphold Sweet Briar’s mission for alumnae, current and prospective students.

Teaching Assistant for Pilot Teach Technology Class, Sweet Briar College                 August 2010- Present

Admissions Counselor Assistant, Sweet Briar College            March 2008- Present

Student Relations Committee             May 2009-Present

First Year Assistant, RA              August 2008-May 2009

Vice President- Class of 2011            May 2008-May 2009

Weekend Operations Manager, LA Fitness, Dallas, Texas              June 2007-January 2009

Treasurer- Class of 2011                                                                                                            August 2007-May 2008