PR/Marketing/Event Planning

Posted on: 2011-01-05

 Summary of qualifications

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■        Excellent written and oral communication skills

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■        Experience in dealing with various graphic, audio and movie files

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■        High level of creativity

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■        Understanding of marketing and advertising production, media and print process

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■        Ability to multi-task, with excellent time management skills

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■        Goal oriented, intuitive fast learner, with a positive, can-do attitude

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■        Outstanding problem solving skills and be able to think on my feet

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■        Energetic, enthusiastic and outgoing personality

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■        Ability to work in a fast-paced, team oriented environment

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Employment

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February 2009 - Present      Jason David’s Corner Foundation             Covina, CA

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Publicist – Pro Bono

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■        Spearheaded public relations efforts for an annual celebrity golf classic fundraising event for non-profit foundation advocating the prevention and research for kidney disease.

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■        Carried out public relations efforts for an annual football skills camp for disadvantaged youth in Southern California through non-profit organization.

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■        Secured sponsorship from American Airlines. 2 round trip tickets and 2 tickets to fly any celebrities of choice.

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■        Secured media sponsorship from 100.3 FM. Worth $40K

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■        Responsible for all media relations

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■        Write and distribute press releases to local media announcing events, donation recipients

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■        Golf Classic program writing, edits, and worked with printers to get final product ready for event

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■        Produced the layout and worked with printer to get 500 donation card flyers printed

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■        Created and designed email blasts including newsletter and information pieces

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■        Created slideshows and videos of foundation’s past events

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■        Spearhead the upkeep of Foundation’s Social Media networks

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■        Celebrity contact and secure for events

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■        Secured radio interviews with 710 ESPN radio with Host LaFern Cusack and KIIS FM Community Calendar with Host Jesse

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■        Secured guest emcee KABC’s Phillip Palmer for foundation’s golf classic two years in a row.

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■        Successfully attained several calendar entries for events

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■        Successfully attained several hits for golf classic and football skills camp

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March 2008 - Present                    Chambers Group, Inc.                     Irvine, CA

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Senior Marketing Coordinator

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■        Marketing Communications and PR for environmental firm

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■        Write and distribute press releases to local media announcing significant company milestones

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■        Write articles and produced new layout for the employee newsletter

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■        Write articles and assist with layout for external Client Magazine

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■        Coordinate with project managers and produce Proposals and Statement of Qualifications

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■        Edit employees resumes

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■        Experienced in report building with the company’s new database system Deltek

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■        Graphic design and layout for proposals

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■        Coordinated proposal efforts and won project worth $30 million to the company over a 2-year time frame

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■        Chosen to represent department on Employee Recognition, Party Planning, and Client Newsletter Committees

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June 2004 - January 2008              Hall & Foreman, Inc.                       Irvine, CA

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Marketing Specialist

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■        Marketing Communication and PR for Civil Engineering firm.

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■        Promoted twice in a three year time frame and received four raises

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■        Wrote and distributed press releases to local media announcing significant company milestones

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■        Produced creative Powerpoint presentations for Annual Meetings, Quarterly Meetings, and Lunch-n-learn workshops

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■        Wrote articles and produced new layout for the Employee Newsletter

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■        Wrote award entries and submitted for third party company recognition.

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■        Coordinated with project managers and produces Proposals and Statement of Qualifications

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■        Coordinated booth set-up for three annual trade shows

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■        Responsible for planning company’s annual meeting, holiday parties, and other event, as well as facility management

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■        Coordinated semi-annual employee apparel program

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Nov. 2000 – Nov. 2007                  Vashae Entertainment       Los Angeles, CA 

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Freelance

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■        Wrote press releases for CD launch and distributed to radio and print media

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■        Promotion through social media outlets

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■        Acted as co-event planner for the CD launch for gospel recording group

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■        Promotion efforts included authoring and distributing press release to radio and print media as well as social media networking

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Education

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August 2000 - May 2005               Cal State Fullerton              Fullerton, CA

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Bachelor’s Degree: Communications - Public Relations

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Minor: Afro-Ethnic Studies

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ASSOCIATIONS

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Former Member - Public Relations Society of America, Orange County Chapter

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Former Diversity Committee Member

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TECHNICAL OR SOFTWARE skills

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■        Microsoft Office Suite

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■        Adobe

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■        Photoshop

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■        InDesign

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■        PageMaker

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■        Illustrator

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■        Macromedia

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■        Freehand

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■        Quark Xpress

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■        Lotus Notes

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■        Deltek