Territory Manager & Business Development Director for French wineries
Posted on: 2010-07-20
National/International General Management and Sales and Marketing Leadership
WORK EXPERIENCE
May ‘09 – February‘10 UBIFRANCE/ French-American Chamber of Commerce New York City, USA
Territory Manager & Business Development Director for French wineries
- Developed short and long-term goals, marketing strategies and supporting products and programs to increase sales and profitability in addition to brand equity
- Monitored progress and analyzed performance against goals
- Built Direct to consumer branding programs, including strategy and deployment of consumer advertising and direct to consumer marketing materials
- Lead market intelligence and monitored competitive landscape
- Set up pricing strategies for direct to consumer products
- Created and implemented CRM strategies to increase customer loyalty and sales
- Ensured consistent marketing and branding message across all direct to consumer channels, web Site commerce, events, tastings, collateral materials and social networks
August ‘08 - February ‘09 TELIRIS - Telepresence Technology solutions London, UK – Dubai, UEA
Sales Agent
- Participated in the full sales cycle from introduction to closing
- Demonstrations of the System and support
- Support of the contract negotiation process between the company and the customer
- Creation of effective sales pitches for prospective customers throughout the sales
- Established close relationships on c-level and below within important Fortune 500 organizations Major wins:Publicis Groupe, Sanofi Pasteur, Euronext
April ’06 - December ‘06 MONOPRIX Retailing group, Casino / Galleries Lafayette Paris, FRANCE
Category Manager Purchasing Department
- In charge of 275 stores make-up sites across France
- Profitability analysis of 20 make-up brands
- Exclusive launching of 2 new foreign brands on the French market: Rimmel/Coty Inc & Prestige Cosmetics
- Redesigning of make-up sections of major sites across Paris
January ’05 - August ‘05 EURALTECH TI - Engineering for car industry Evry, FRANCE
Assistant Marketing and Sales Department
- Marketing surveys on competitors
- Design and implementation of the customer database
- Design of brochures and power point presentations for the sales team
- Managed on-line branding & CRM projects
- Designed, launched, maintained the company website (French-English)
September’03 – June ‘04 ODI– Real Estate Agency Paris, FRANCE
Real Estate Broker
- Negotiation of real estate transactions
- Performed clients networking and relationship building
- In charge of advertisings and various market surveys
- Creation of a customer & products database
July ’04 – September ‘04 OECD– Organization for Economic Co-operation and Development Paris, FRANCE
Assistant Public Affairs and Communication division
- Chief Assistant for the Observer newspaper
- Presentations and visits of OECD site
EDUCATION
June 2007 MBA, St John’s University, Strategic management (GPA: 3.62) New York, USA
2002 – 2005 EXECUTIVE BACHELOR DEGREE, Marketing emphasis, ISEG Business School Paris, FRANCE
2000 – 2002 BUSINESS LAW DEGREE, ASSAS University Paris, FRANCE
FOREIGN LANGUAGES
French: Native Language
English: Bilingual
German: Professional practice
Arabic: Spoken Fluently
COMPUTER: WINDOWS XP and MACINTOSCH OS
M.S. Office (Word, Excel, PowerPoint, Works), Outlook, Acrobat Reader and QuickBooks.