Visual Merchandiser

Posted on: 2010-01-24

TRIPTI

E-mail: sheel_ [email protected]

 

 

With a master diploma in Retail Management, specialization in Visual merchandising, good creative, imaginative, analytical, and persuasive skills, I find myself quite adept to leverage these skills towards generating desired results and grow with the organization.

PROFESSIONAL EXPERIENCE:                                                                                               

 

  September 08 till now :  Infiniti Retail Ltd , Mumbai  (Super market)

Cop. Visual Merchandiser – All India  

As a Sr. member of the team looking after all India stores, my role involves looking after creative look of the store finalizing VM strategy,  yearly budgets,  Launch, operations, Training to all Ops Team  preserve the brand look as well creating new ideas of upgrading it and enhancing the Business with customer prospect. Currently we have 41 stores all India. 

 

July 2007 Till July 2008:  Aditya Birla Retail Ltd, Delhi NCR (Super market)

Zonal Manager Visual Merchandiser – NCR Delhi 

As a Sr. member of the team looking after all the stores in NCR , my role involves looking after Launch, operations, Training to all Ops Team  (store as well as Reg and Zonal Office)  preserve the brand look as well creating new ideas of upgrading it , making the reports related to V.M Dept. currently 30 stores. 

I have team of four people TMs

 

Jan 2007 Till 23rd July 2007   Hypercity India Pvt Ltd, Mumbai (Hypermarket)

Sr.’ Officer Visual Merchandiser – Corporate- Across India

 Additional profile: Helping marketing with Promotional activates and creating theme for promotions 

 

Sep 2005 Till Dec 2006:  Piramyd Retail Ltd, Mumbai (Departmental stores)

Visual Merchandiser -North, Handling Delhi & Ludhiana & Jaipur Launched Three Stores (Ludhiana & Delhi & Jaipur Store). 

 

Additional profile: Marketing for East Delhi Store (April till Date): Events & Promotion activities, P.R & Media Planning.

March 2005 to August 05

Organization:                        Ebony Retail Holdings Limited, New Delhi

Designation:              Visual merchandising

As a member of the team looking after all the stores of Ebony, my role involves looking after the windows, merchandise presentation, store interiors as well as Exteriors, rents of the Visuals, making the reports related to V.M Dept. layouts and planogramas of all the stores. Feedback on the buying plans according to the Visual merchandising. Communication with the various venders and companies related to V.M. My key accountability areas also include follow-ups and helping marketing Dept for their promotional activities as well as doing windows for promotions. First time made the companies Visual Merchandise Manual and guidelines etc. 

 

PROFESSIONAL QUALIFICATION:                                                                                          

 

 

Two year Diploma in “Fashion Retail Management from: College “Pearl Academy of Fashion” affiliated from: “Nottingham Trent University” (NTU) (2003-2005).

Major: Retail

Specialization: Visual Merchandising 

 INTERNSHIP:                                                                                                                   

 

  • Project       –   Working as Visual Merchandise Management Trainee handling Shoppers’ stops’ Delhi, Ansal Plaza Unit.
  • Company   –   Shoppers’ Stop Ltd, New Delhi.
  • Done my Summer Training:
  • Project – Marketing Research and New Product development
  • Company- Reebok Ltd, signature Tower, H.O, Gurgaou.

  

DEGREE / DIPLOMA UNIVERSITY / BOARD

MONTH & YEAR OF PASSING

 

 Graduate in Arts (B.A)

Dr. Bimrao Ambadkar University, Agra

2000-2003

 Economics, English literature

Graduate in fine arts

(Kathak)

Allahabad university

1991-1993

Classical Dance : Kathak  

 

 

 

 

 

 

 

 

 

 

 

 

 

EDUCATIONAL QUALIFICATION:                                                                                         

 

LIVE PROJECTS UNDERTAKEN IN PG                                                                                                                                             

 

  • ‘Merchandise presentation of House hold merchandise (DISSERTATION PROJECT) .
  • Windows design for Christmas and more than 50 such projects. 
  • Windows Design for Archie’s Gallery
  • Making panoramas and layouts for Ladies floor.
  • making CRM policies for Different stores
  • Consumer Behavior and Mall management Project.
  • Project on Opening of Franchise Outlets (Nirulas’, Juice Zone, Pizza Corner and Subway).
  • Created Ads in all Medias for W (Women Wear)
  • Merchandise Planning and Buying Plan for Kids Specialty Store.

 

 

 

Soft ware familiar with                                                                                            

 

  • MS Office.
  • Crawl Draw
  • Photoshop
  • Illustrators etc

 

 

ACHIEVMENTS/HONORS:                                                                                                       

 

 

  • Great Training Record for training Operations Team and VM Team
  • Always Outstanding Performance at work Till Yet.
  • Cash Scholarship for outstanding academic record.
  • ‘Head Girl’ of the School in 1999-2000

EXTRA CURRICULAR ACTIVITIES:                                                                                                     

  • Member of the Event Management and Debating Society of College and school.
  • Painting
  •  Member and secretary Theater and cultural group
  • traveling always part of adventure society of school
  • Helping in Marketing to For Piramyd Mega Store.

PERSONAL PROFILE:                                                                                                                 

 

 

  • Address: Mumbai  

 

  • Fathers’ Name: Dr. Santosh Kumar Sheel
    •  
      •  
        •  
          • J. Director of Education (P.E.S)
          • (Uttranchchal) Govt
  • Mothers’ Name: Dr. Rashmi Kulshreshthu
o     Lecturer of Hindi and Sanskrit ·        Date of Birth:  4th March 1983 ·        Gender:  Female

 

  • Marital Status: Single

 

  • Linguistic: English and Hindi

 

  

 

Reference:

         

i)                Mr. A.K. Sharma

                  H.O.D

                  Pearl Academy of Fashion

                   Narayna Vihar, New Delhi.

 

ii)                                Mr Deepak Mirani

Store Head –Piramyd Mega Store (East Delhi)

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