Design, Marketing, Sales And Sales Management

Posted on: 2008-10-13

Christina Major 116 Pebble Drive ▪ Glasgow, Kentucky 42141  270.678.5033  [email protected] Global business perspective MARKETING, DESIGN, SALES & SALES MANAGEMENT Business-to-Business (B2B)  Business-to-Consumer (B2C)  Analysis  Planning  Finance  Budgets P&L  Product Development  Purchasing  Merchandising  Promotion  Event Planning Partnerships  Proposals  Negotiations  Project Management  Customer Service DYNAMIC, SELF-DRIVEN AND GIFTED BUSINESS MANAGER WITH A REPUTATION FOR PROFESSIONAL INTEGRITY AND 21 YEARS OF EXPERIENCE LAUNCHING NEW PRODUCTS AND VENTURES, GROWING SALES, ESTABLISHING A LOYAL CUSTOMER BASE AND OPTIMIZING PROFITABILITY. ASTUTE ANALYST, STRATEGIC THINKER AND INNOVATOR WITH DEMONSTRATED ACUMEN. PERSONABLE, ARTICULATE AND PERSUASIVE; INSPIRE TRUST AND CONFIDENCE. CONSULTATIVE SALES EXPERT. POWERFUL PRESENTER, SAVVY NEGOTIATOR AND RELATIONSHIP MANAGER. SUPERBLY TALENTED ORGANIZER AND TEAM LEADER GREW PRODUCT RETAIL AND SERVICES REVENUE FROM $0 TO $250,000. DEVELOPED INTERNATIONAL BUSINESS NETWORKS. WON NATIONAL MEDIA RECOGNITION. CAREER TRACK BUSINESS DEVELOPMENT / PROJECT / OPERATIONS MANAGER 1986 - Present CHRISTINAGALLERY.NET / CHRISTINA’S GALLERY Glasgow, Kentucky / Tuscaloosa, Alabama Deliver vision, expertise, acumen and leadership vital for generating revenue and maximizing profits for a fine art and design business producing $250,000 in annually. Travel to art and trade shows worldwide to purchase unique products and create art to meet the needs of commercial clients and consumers. Craft marketing plans and motivate commission sales representatives. Manage facilities, staff, inventory, administrative operations and business relationships. Lead special initiatives.  Launched a retail website focused on high-end art and framing; designed.  Created business plan; secured funding and guided the growth of an interior design and retail start-up into a respected member of the local community and to national recognition.  Crafted store displays and designed exhibits; created and placed effective advertising; planned and coordinated marketing / sales and networking events.  Developed and maintained market awareness; made connections that resulted in frequent stories on the gallery’s design work in professional journals, magazines and newspapers.  Identified unique needs of wealthy customers and institutional clients nationwide and advised on product selections, drawing on expertise in visual art and interior design.  Produced design presentations, including cost analyses; established production schedules, ordered materials, equipment, supplies and hired labor; met quality goals, budgets and timelines.  Won competitive bids to provide artwork in 4 offices of Chicago engineering firm, Weaver-Boos Consultants and for The Reserve a local living community with offices and a lodge.  Mounted shows for new talent and generated sales that realized significant profit; identified many new artists who became famous and successful.  Brokered exclusivity agreements with artists and vendors that established product lines unavailable through competitors; one of 1st dealers to develop trade with the Russian market. Continued Christina Major Page 2  Recruited, trained, mentored, and managed employee performance; handled business accounting, payroll and tax filings; secured required licenses and permits.  Partnered with University of Alabama professors and popularized the store as a resource for student assignments in art history, interior design, merchandising, and marketing.  Sold a personally crafted piece at the Huntsville Museum of Art and sold numerous others through the retail store and interior designers. MANAGER / DESIGNER Prior to 1986 FRAME-UP Tuscaloosa, Alabama  Drove retail sales development of a framing business; devised marketing plans and provided consultative selling services; controlled purchasing, inventory and P&L results. LEARNING CREDENTIALS BACHELOR OF SCIENCE: Design / Clothing / Textiles ▪ Marketing Dean’s List University of Alabama Tuscaloosa, Alabama PREPARATORY SCHOOL GRADUATE Culver Military Academy-Culver Academy for Girls Culver, Indiana ORGANIZATIONS & ASSOCIATIONS Board of Directors─Arts Council of Tuscaloosa / University of Alabama School of Fine Arts / Aids Out Reach ▪ Ambassador─Chamber of Commerce of Tuscaloosa ▪ Junior League of Tuscaloosa ▪ Arts Guild of Tuscaloosa ▪ Oxford Association for Professional Business Women PERSONAL Champion Equestrian / Widely traveled / Willing to perform work-related travel / Willing to relocate REFERENCES AND FURTHER DATA PROVIDED UPON ESTABLISHMENT OF MUTUAL INTEREST