Posted on: 2008-09-23
GAIL JOHNSON 391 Spring Cove Rd., Riva, MD 21140 813/727-3487 / [email protected] ______________________________________________________________________________ PROFILE Seasoned public affairs professional with experience in public relations and government affairs. Developed successful positions relative to emerging issues through expertise in: Public/corporate/government affairs Public Relations Leadership Advocacy Legislative Affairs/Development Lobbying Executive Liaison/Consultant Strategic Counsel Corporate Communication Program Planning/Implementation Marketing Strategy SUMMARY OF QUALIFICATIONS • Comprehensive public relations, public affairs, government affairs, marketing, planning, organizational leadership skills • Senior level management with direct responsibility for budget development and management • Public relations – including public speaking and presentations • Strong organization, communication and interpersonal skills • Strategic planning and financial management background • Successful in the area of consultative sales and business development • Skilled in identifying emerging issues, developing and implementing new approaches and the ability to anticipate and resolve problems before a crisis ensues • In depth knowledge of research techniques for complex issues and how to develop recommended actions • Ability to prepare informative reports and deliver persuasive, succinct presentations to senior management and elected officials as required • Innovative, creative and proven communications professional PROFESSIONAL EXPERIENCE Business Development Associate (2004-2008) SHAMROCK SECURITY SERVICES, DSI SECURITY, US SECURITY, DIAMOND SECURITY, Tampa, FL • Established, developed and fostered quality business relations to generate new business • Prepared and presented written proposals and delivered oral presentations • Designed various sales methodologies and marketing materials • Synthesized strategic information on emerging opportunities, privatizing initiatives and competitive bidding • Quantified competitive positions, identified opportunities and established benchmarks • Analyzed markets and identified growth opportunities • Increased sales and revenues for the various companies • Participated in trade associations, trade shows and other promotional efforts • Researched and prepared issue and event related briefing materials • Produced creative marketing materials Vice President (1996-2003) JOHN ALLEN & ASSOCIATES INTERNATIONAL, LTD. Washington, DC • Oversaw all aspects of operating the business including marketing and public relations • Led company through public affairs and crisis management issues • Developed and implemented corporate policies and procedures • Managed marketing programs and long term strategic planning • Evaluated market conditions, created corporate marketing strategies and recommended campaigns that supported objectives • Identified problems and/or opportunities and developed strategies to improve operations and major project or program functions • Developed and implemented government relations and communications strategies to enhance the company’s reputation and facilitate the accomplishment of business goals and objectives • Performed due diligence, strategic planning and project management • Developed and implemented client business strategy and planned market entry • Developed client policy and provided strategic advice relative to relationships with Congress and the various government agencies • Identified critical issues and legislation for the client Senior Associate (1992-1996) WALKER/POTTER ASSOCIATES, Washington, DC • Monitored, analyzed and reported on relevant legislation, policy and regulations, which directly affected both international trade and international banking • Designed and executed public policy strategies for other clients on various legislative initiatives • Managed strategies and tactics to build relationships with key decision-makers to ensure they understood client position on pending legislative and regulatory reform issues • Developed relationships with stakeholders as part of coalition efforts to influence government policies, laws and regulations • Represented foreign governments directly before Congress, the executive branch and the business community • Identified emerging issues, developed new strategies for crisis management • Prepared informative reports and delivered persuasive presentations to senior management and elected officials as required • Researched, developed and implemented corporate marketing strategies to attract and retain clients EDUCATION: Bachelor of Arts, Liberal Arts