VP of Marketing

Posted on: 2008-05-01

Cendrene` Neil 1948 Verbania Dr. Mobile: 702.217.9395 Las Vegas, NV 89134 Email: [email protected] Objective Highly accomplished and motivated professional with proven track record of resourceful leadership, marketing, and communication skills. Experience February 2007 to Present Blue Moon Advertising, Vice President Las Vegas, Nevada Worked on all aspects of agency services. Coordinated all accounts with respect to sales, creative, account service, traffic, and communication. Blue Moon Advertising is a mid-size agency that specializes in real estate advertising with clients in Las Vegas, Arizona, and California. • Managing client accounts and traffic with FileMaker Pro • Weekly client meetings, agenda’s and status reports with implementation of assignments • Developing and giving presentations to existing and potential clients • Delegating jobs to creative team January 2001 to February 2007 CKN Advertising, President Las Vegas, Nevada CKN was a boutique agency that started with two accounts and grew to approximately 15 accounts and over 4 million in billing by 2004. CKN specialized in real estate advertising, but also handled automotive, high-end retail stores, several medical and commercial offices. • Developing advertising campaigns by using creativity, branding, and research • Managing client accounts which consists of weekly meetings, follow up, and working with creative directors and web designers to develop client specific campaigns • Financial planning, budget development, and implementation of new accounting software • Actively seek new business and increase market share by cold calling, networking, and referrals • Create, review, and execute agreements, scopes of work, and contracts • Conducting weekly staff meetings • Interviewing, hiring, and training creative directors and general office staff • Writing public relation stories, radio commercials, ad and brochure copy • Working with creative team throughout development process providing creative direction • Event planning ranging from grand opening events to retirement parties February 1997 to December 2000 Performance Marketing Associates, VP of Advertising Las Vegas, Nevada Provided results-oriented advertising, public relations, and marketing designed to meet our client's objectives by providing strong marketing concepts and excelling at customer service. • Coordinating signs, ads, and all other collateral for approximately 20 new home communities • Working with sales agents and clients • Responsible for training new home sales agents Previous Work Experience • Licensed real estate agent in Nevada • New Home Sales Specialist for Drees Homes in Plano, Texas Education/Training Ohio State University, Columbus, Ohio Business and Marketing Major Oral Roberts University, Tulsa, Oklahoma Biology Major Awards Two Homer Awards by The Southern Nevada Homebuilders Association for “Best Advertising for Community”