Channel Account Manager, Canada

Posted on: 2008-01-07

GINGER WELCH 1732 NE 50th Street Pompano Beach, Florida 33064 Email: [email protected] Home: 954-725-0680 Mobile: 954-261-8020 SUMMARY Highly motivated detail oriented Account Management Professional with proven results in meeting and exceeding sales goals. Reputation for building and maintaining key account relationships as well as teaching, mentoring and motivation staffs of up to 50 employees. Possesses excellent people, communication, interpersonal, negotiation, analytical and organizational skills. Areas of strength: * Account Relationships * Sales Training * Product Knowledge* Customer Satisfaction * Marketing Strategies * Business Development* Relationship Management * Teacher and Trainer * Goal Oriented PROFESSIONAL EXPERIENCE BITDEFENDER, LLC. Fort Lauderdale, FL 2006 – 2007 (Security solutions to satisfy the protection requirements of today's computing environment, delivering effective threat management to over 41 million home and corporate users in more than 200 countries. Channel Account Manager for Canada * Initiate marketing activities; name recognition, brand awareness, gain market share. * Recruit diverse community of Channel partners; Distribution, Reseller, OEM, ISP. * Drive company messaging and objectives for channel continuity. * Personalized road map/business plan for partner development. o Creative marketing techniques for product adoption. CITRIX SYSTEMS, INC. Fort Lauderdale, FL 1998 – 2006 (Global leader and most trusted name in on-demand access. More than 160,000 organizations around the world use the Citrix Access Platform to provide the best possible experience to any application for any user). Distribution Account Manager for Canada (2004-2006) * Managed the Canadian distribution partners. Conducted customer sales training for three distribution partners and over 150 resellers throughout Canada. Maintained productive relationships with key contacts at distribution partners. * Attained quarterly rebate goals by engaging partners through education of reseller programs and product offerings to obtain growth pattern of 15% year over year results. * Drove marketing activities toward company objectives and quarterly rebate by utilizing marketing funds accrued from previous quarter sales. Focused on new product revenue and education of sales team to achieve sales objectives. * Acted as key liaison between distribution partners and Canadian sales team to ensure proper order procedure for license orders by reducing the shipping time to the customer. * Provided training on new products and programs that pertained to resellers and distribution through onsite or web conferencing with an end result of certification and sales growth. GINGER WELCH Page Two Distribution Sales Representative, (2000-2004) Duties include education of distribution partners in North America. * Educated distribution partners and sales team on new license programs while maintaining training to provide sales growth. * Managed inventory by maintaining weekly detailed analysis of 50 SKU’s per distributor to ensure accurate levels of inventory for customers. * Reported distributor sales revenue on a bi-weekly basis. * Received Awards and Recognition: 1. President’s Club 2. Outstanding Customer Service 3. Sales Appreciation for Distribution Team Channel Development / Recruitment Specialist, (1998-2000) Duties include recruiting, maintaining and developing resellers on product and program offerings. * Recruited Microsoft Partners and resellers that combined technical services with sales practices. * Enrolled new resellers to attend authorization and certification training in order to purchase product. * Drove sales growth and product knowledge through developing and maintaining key account relationships. * Received Awards and Recognition: 1. President’s Club 2. Citrix Training and Certification 3. Citrix Certified Sales Professional for Access Suite 4.0 4. Citrix Certified Sales Professional for MetaFrame XP EDUCATION Major – Business Management - University of Phoenix Major – Architecture - Southern Institute of Technology COMPUTER SKILLS Microsoft Word, Microsoft Excel, Microsoft Outlook, Microsoft Power Point, Vantive, SAP COMMUNITY INVOLVEMENT Coconut Creek Women’s Club Coconut Creek Soccer League