Sales/Marketing/PR Associate

Posted on: 2006-08-15

Melissa Sautter 1016 Cole Phone: (415) 377-9210 San Francisco, CA 94117 Email: [email protected] SUMMARY OF QUALIFICATIONS Diverse background in promotional marketing/sales, PR, project management, music industry, and information technology. Excellent communication and interpersonal skills. WORK HISTORY Radium, Marketing/PR Manager & Sales Support, Post Production Studio (Visual Effects, Editorial, Design, & CGI) for Broadcast, San Francisco, Dec 2003-present Manager of Public Relations/Marketing · Develop and pitch press releases involving company’s latest work to print and online publications. · Develop copy for website. (http://www.radium.com) · Oversee all award submissions for company including Emmys, AICP, and more. · Spearheaded new quarterly HTML email newsletter that reaches approximately 10,000 subscribers; Identified and developed database of target audience for newsletter; researched and oversaw implementation of in-house mail list manager software, and currently develop content and code newsletter. (ex: http://www.radium.com/press/update_04.html). · Develop strategies for territory and growth based on competitor research and industry trends including targeted direct mailings of custom show reels. · Work with in-house design team to develop company’s marketing materials. Assisted in implementation and development of new company branding. · Develop company PR/media kits for trade shows and industry events. Sales Experience · Represented company in sales meetings to secure new business. · Interface with advertising agencies and production houses nationwide to develop relationships. · Research, organize and track new sales leads · Spearhead sales calls to introduce Radium and secure future business. · Produce, compile and author custom DVDs to cater to specific leads. Other · Researched, recommended and currently customizing and implementing CRM system for company-wide use. Radium, IT/Network Administrator/Asst. Eng, Radium-Post Production Studio, San Francisco-Jan 2001-Dec 2003 · Performed routine sys. admin duties on a cross-platform network including Windows, Macintosh, Unix/Linux servers and clients; duties include maintaining user accounts, access permissions, data backups, and routine server maintenance. Implemented data backup system · Implemented daily backup system for company’s main file and email server. · Implemented and maintain company web and ftp server using Internet Information Server (IIS) 5.0. · Established permanently routed Virtual Private Network (VPN) connection to allow remote office to easily access applications and resources on main office servers. · Maintained MS Exchange 5.5 utilized for company-wide email distribution and implemented backup · Performed troubleshooting of hardware and software compatibility issues; performed various hardware and software upgrades. ENSR Consulting and Engineering, Alameda, CA, Associate Project Manager, August, 1997 – July 2000 · Three years of experience as a staff engineer and an associate project manager in a fast-paced environmental consulting firm. Served as a company representative for a high profile consulting project in Japan. · Developed and managed budgets for various consulting projects and proposals. · Conducted site assessments and screening compliance audits at manufacturing facilities, office buildings, and industrial properties throughout the United States and Japan. MUSIC INDUSTRY Head of Promotions/Event Management, Sister SF - Female DJ/MC collective, San Francisco, 2003-present www.sisterusa.com · Maintain relationships with local venues and record labels · Coordinate all aspects of events including bookings, venue negotiations, online/print promotions, HTML newsletter, and website updates · Manage online, email, radio and print marketing and promotional strategies Cheeky Productions – Record Label www.cheekyproductions.net, March 2006-present · Manage production timeline for upcoming track releases · Manage digital and physical distribution · Coordinate all aspects of marketing, promotions for label including website and html email promotions. OTHER SKILLS AND EXPERIENCE · DSL Tech Support, Computer Training Network-(Contractor for Pacbell) San Francisco, July 2000-December 2000 · Software/Language experience includes: Adobe Encore (DVD Authoring), Photoshop, Illustrator; MS Office, Macromedia Dreamweaver, Flash; various music software programs including Sound Forge, Real Producer, Cubase, Ableton Live; Filemaker Pro. Proficient in HTML, CSS, and PHP. Beginner with CMS systems. EDUCATION B.S., Engineering, May, 1997, Rutgers College of Engineering, Rutgers University, New Brunswick, NJ Graduated Microsoft Certified Systems Engineer (MCSE) program, Heald College, San Francisco, CA, Summer 2000. AWARDS & CERTIFICATIONS Microsoft Certified Professional (MCP) EIT (Engineering in Training) Certified, Spring 1997 OTHER INTERESTS & COMMUNITY INVOLVEMENT Resident DJ with Opel Productions and Sister SF Mentor and Webmaster with non-profit group: City of Dreams - www.city-of-dreams.org DJ, Beginner Music Producer Web Design