Promotions Assistant

Posted on: 2006-02-07

Jennifer E. Mason 1210 Starling Circle, Richmond, VA 23229 Home: 804.622.9285 Cell: 804.347.0660 Email: [email protected] Education Virginia Commonwealth University Richmond, VA Graduation: December 2004 • Bachelors of Science in Mass Communications with a concentration in Public Relations • Cumulative GPA: 3.655 – On Dean’s List six semesters • Versed in American Sign Language Public Relations Experience Promotions Assistant at Radio Disney AM 1290 Richmond, VA Sept. 2005 – Present • Draft and distribute press releases, edit newsletter, update website, prepare for and execute on-site promotional event plans, create and execute community awareness campaigns, and design promotional and marketing materials for client and event distribution. Promotions Assistant at Radio Disney AM 1450 New Orleans, LA April 2005 – August 2005 • Drafted press releases, edited newsletter, designed promotional and marketing materials for clients, updated website, helped prepare for, record and produce Kids Concerns on-air talk show, provided creative input for event activities and performed any needed in-office tasks. Development Intern at the LA/SPCA New Orleans, LA April 2005 – August 2005 • Drafted e-newsletter stories, helped prepare to launch e-newsletter, attended meetings and helped brainstorm for community events, helped prepare annual report, assisted with direct mailing campaigns, drafted press releases, and prepared newsletter and website material. PRSA Silent Auction Committee Member New Orleans, LA July 2005 – Aug. 2005 • Contacted and collected donations from area businesses for a scholarship fund benefiting college students; Silent Auction held in conjunction with annual awards banquet and raised thousands of dollars. Public Relations Intern at Siddall, Inc Richmond, VA Sept. 2004 – Dec. 2004 • Drafted press releases about clients and the agency, monitored and reviewed media coverage of current clients, brainstormed and researched new business clients, and complied and presented an extensive personal research project. Constructed Resource Handbook Richmond, VA Aug. 2004 – Dec. 2004 • Reorganized, improved, redesigned and reassembled the current resource handbook for Parents of Children with Cancer for the Virginia Commonwealth University Health Systems Pediatric Hematology/Oncology Department. Public Relations Intern with the Greater Richmond American Red Cross Richmond, VA May 2004 – Aug. 2004 • Drafted and distributed press releases, generated content for and updated website, acquired guests and composed talking points for a weekly informational radio interview segment, wrote for and edited newsletters and annual report, and interviewed staff, donors and community members. Promotions and Marketing Intern at Radio Disney AM 1290 Richmond, VA May 2004 – Aug. 2004 • Created and distributed press and sales kits, communicated with clients and local media, drafted and distributed press releases, coordinated and helped run major special events, designed numerous promotional and marketing materials, and reviewed monthly newsletter. Promotions for SugarFree Productions Richmond, VA May 2004 – Oct. 2004 • Promoted and distributed material for the Virginia Roots Revival and helped organize and run the music festival the day of the event; also, distributed promotional items at numerous community concert events. Promotions Intern with 102.1 The X Clear Channel Radio Station Richmond, VA Sept. 2003 – May 2004 • Prepared for, set up and promoted during different remote and on-air events, drafted proposals, updated website, crafted letters to listeners, and brainstormed ideas for prizes and contests. Bateman Case Study Participant Richmond, VA Sept. 2003 – April 2004 • Exercised analytical proficiency, team building skills and the mature judgment required for public relations problem-solving while developing a well-rounded PR campaign, complete with focus group and survey research, for the national PRSSA Bateman Case Study competition. Academic Involvement Public Relations Student Society of America (PRSSA) Feb. 2003 – Dec. 2004 • President Ex Officio – Fall 2004 • National Conference Representative – Fall 2004 • President – Spring 2004 • Vice President of Special Events – Fall 2003 • Planned, organized and executed an Interviewing Workshop for Mass Communications students • Helped plan, organize and execute the Mass Communications internship and job fair Kappa Tau Alpha Feb. 2003 – Dec. 2004 • Mass Communications honor society for students who have a 305 or higher Mass Communications GPA Phi Eta Sigma Feb. 2002 – Dec. 2004 • Freshman honor society that inducts members based on high scholastic merit References Amy Garelick – Promotions Director – Radio Disney AM 1290 Richmond 804.353.7200 ext. 18 [email protected] Amber Bethel – Development Director – Louisiana SPCA 504.944.7445 ext. 275 (Pre Hurricane Katrina) [email protected] (Pre Hurricane Katrina) Jared Sampson – Promotions Director – Radio Disney AM 1450 New Orleans 504.841.2800 ext. 223 [email protected] William Harrison – Vice President of Public Relations – Greater Richmond Chapter of the American Red Cross 804.780.2256 [email protected] Dr. Ernest Martin – Associate Professor Public Relations – Virginia Commonwealth University 804.827.3733 [email protected] Valerie Robinson – President – Robinson et al. Marketing and Public Relations, LLC, New Orleans, LA 504.529.4341 [email protected]