Assistant Publicity Director

Posted on: 2006-01-09

Lauren Perry 2514 Short Putt Court Crofton, MD 21114 (301) 717-8563 [email protected] Objective To obtain a position in the public relations field, focusing on developing, implementing and managing strategic communication programs for internal and external environments. Education College: Graduate of Towson University, Towson, MD January 8, 2006 (attended 2001-2005) Major: Mass Communications and Public Relations Professional Experience KAS Publicity, Assistant Publicity Director, (July 2005-present) Created strategic communication plans for numerous clients enhancing their image and business results. Creatively assembled tactical devices used throughout the campaigns such as brochures, fliers, special events, press conferences and press releases. Marketed clients to media all over the state of Maryland, resulting in a vast contact database for future endeavors. The Arc of Howard County, Intern, (Summer 2005) Helped strategically plan and launch the annual event, helping to retain a record $700,000 in revenue. This was achieved through well-planned media placements, extensive research, creative marketing approaches, and extensive targeting of our selected audience. Freelance Journalist, (2004-present) Published numerous articles for the fashion magazine, Metro.Pop, circulated to over 30 U.S. states. Conducted extensive background research and interviews for each article assigned. Chosen to write the most important article for the launch of the magazine. CMG Management, Inc., Director of Marketing and Employee Relations, (2002-present) Created tactical strategies for employers to implement to help their employees work more efficiently. Conducted a FISH! Philosophy event highlighting the importance of internal workplace structure and the value of internal management communication. Achievements  Member of the Golden Key International Honor Society; recognized for outstanding leadership and communication skills.  Graduated with a 3.85 GPA; achieving the Deans List consecutively for three years.  Named one of the top 25 Mass Communications students out of the 3,500 in the program by the Dean of the University for outstanding achievements.  Publicity Officer for the Public Relations Student Society of America (PRSSA)-2005.  Wrote and presented a speech for Anne Arundel Community College that is now being used as the template for the class, Fundamentals of Speech 101. Skills  Skilled strategic communication thinker, planner and consultant.  Skilled at writing for all types of communication and public relations applications.  Proficient in the techniques and teachings of the FISH! Philosophy.  Proficient with Microsoft Office, Web page design.  Experienced user of Media Database Software (Bacon’s and Burrell’s). References available upon request