Account Executive

Posted on: 2009-10-25

PROFESSIONAL EXPERIENCE Account Executive, 2008 – 2009 SwervePoint , Promotional Products Distributor, Medfield, Massachusetts Expanded the breadth and depth of sales by developing relationships with Senior Executives, Purchasing Agents and Event Planners. - Closed company’s first million dollar sale for an international eyeglass company gift-with-purchase program, increasing same-store sales during a down economy. - Developed relationship as go-to vendor with iconic companies such as Amway, Arnold Worldwide, AOL, Bright Horizons, Eaton Vance and NESN. - Closed $100,000 order by designing a pricing and payment strategy after negotiating discount with vendor and implementing time-sensitive payment plan with customers. Key Account and Marketing Manager, 2006 – 2008 Keystone Incentives, Manufacturers Rep for Promotional Products, Norton, Massachusetts Increased sales by developing strong working relationships with New England distributors, while promoting premium incentive products for their reward and service programs. - Expanded product placement in first year with top 10 clients, resulting in 10% increase in sales. - Exceeded quarterly sales goals for Bose products, receiving national recognition. - Increased marketing presence by re-designing newsletters featuring new products. Newsletter recognized by Tumi as a “Best Practice” for rep firms in the incentive industry. - Successfully managed Accounts Payable and Accounts Receivables during company downsizing. Director of Member Relations/Communications, 2002 – 2006 Bay Club at Mattapoisett, Country Club and Lifestyle Community, Mattapoisett, Massachusetts Integral member of start-up team responsible for sales support, event management, membership communications, real estate marketing and day-to-day operations. - Launched web site, and handled content and administration, providing timely details for member events. Managed the newsletter transition from paper to 100% electronic distribution. - Supported membership and real estate sales by orchestrating golf tournaments and “tour the property” events, designed to keep membership engaged while club was under construction. - Established prospecting process and improved reporting to partners. Principal/Consultant, 1987 – 2002 ComputerEase, LSI, Computer Training Firm, Duxbury, Massachusetts Provided business system analysis and training for client base including law firms, accounting firms, real estate offices and manufacturing companies. - Managed all business operations including design and implementation of time and billing system. - Developed standardized training materials, marketing materials, and led training seminars. Graphics Product Manager/ International Account Manager 1980 - 1987 Crosfield Data Systems, Atex, Inc. Publishing Software and Hardware Firm Manchester, New Hampshire Managed the design, implementation and introduction of electronic graphics products. Supported Northern European distributors as the product expert by giving sales presentations and providing on-going sales support. EDUCATION Bentley University, Bachelor of Science - Computer Science Waltham, Massachusetts SKILLS AND EXPERIENCE Project Management Connectivity was required between buildings at opposite ends of a country club under construction. This $350,000 project was an integral part of the expansion of the club, and I led the project committee which included the General Manger and three club partners. Several proposals were evaluated, comparing functionality, growth potential and cost. A Fiber Optic Network and Voice-Over IP were selected. Managing the modular installation, implementation and on-going support required constant communication and review with engineers and construction teams. Result: All five buildings were moved onto the network as construction was completed, providing the connectivity required for efficient, professional service. Promotional Merchandise A multi-national organization celebrated their 50th anniversary and needed gifts for 1,500 VIP’s. I sourced and delivered over $375,000 worth of unique, nostalgic merchandise, capturing the essence of the event, and providing value to recipients from 23 different countries. Gifts included custom leather jackets and a spectacular pressed-paper image of corporate headquarters, framed with a piece of the original building. Result: The ownership and senior management were proud of the gifts presented to VIP’s, and expressed their appreciation, stating “The thoughtful, one-of-a-kind memorabilia created for this event will be gracing the offices of self-made millionaires throughout the world.” Account Management An international eyeglass company needed to improve sales during their slowest season. I implemented and managed a gift-with-purchase program, with a project team from Canon, Arnold Worldwide and the eyeglass company. I coordinated and executed delivery with fulfillment houses in both the US and Canada, providing tracking information for all 700+ locations involved. Weekly reporting of redemptions was compiled by country, region and store. Result: While competitors experienced a 5%-7% decrease in traffic and sales, stores in the promotion maintained a constant volume during an economic downturn. Over 8000 cameras and 300 printers were delivered within 4 weeks of point-of-purchase to the US, Canada and Puerto Rico. Developed and Implemented Efficiencies To better track the progress of new private country club members, revisions to a contact management system was implemented, providing a single location for tracking all tasks and documentation. Word, Excel and ACT documents were re-designed to provide a cohesive presentation. Result: Existing software tools were modified, streamlining the membership process without having to invest in additional software. The cohesive presentation reinforced the professionalism of the organization at a time when client confidence was instrumental in developing new referrals.