Regional Sales Manager

Posted on: 2007-06-05

LYNNE FARMER ROBILIO 8928 E. Glendale Court Cordova, TN 38018 (901) 758-2533 Cell (90l) 490-5926 ___________________________________________________________________________________________ SUMMARY OF QUALIFICATIONS • Regional manager for a confection company managing special markets and military as well as the brokers for each • Retail Operations Manager for North America in Mass Class of Trade for a confection company. • Currently training and managing a National Mass Retail Broker, servicing all Wal-Mart stores for Del Pharmaceuticals (same broker awarded Broker of the Year 1999 for Del under my management). Traveling the country working with broker representative auditing and trouble shooting in all stores; and sales analysis and monitoring via Retail Link • Mass Team awarded Presidents Award for 2002 and 2003 • Industry change to Health and Beauty Aids, specifically OTC pharmaceuticals, initially on a wholesale basis in Tennessee, Arkansas, and Kentucky. During Q3 1998 received recognition as manager of the quarter. January 1998 totally dedicated to Wal-Mart • Twenty-six years of experience in grocery related industry specializing in retail and wholesale sales and service, including successful promotions with increased responsibility. • Increased sales volume by 32% in six months for Bryan Foods and awarded National Salesperson of the Year. • Increased new authorizations by 43 items resulting in an Outstanding Achievement Award, during the same six-month period. • Assisted Advantage (formerly Saunders and Associates) in development of perishable foods department resulting in prestigious Stouffer’s Food Broker of the Year award. PROFESSIONAL EXPERIENCE PERFETTI VAN MELLE, USA Erlanger, KY January 2005 – April 2007 • Regional Sales Manager in Special Markets and Military managing brokers and responsible for all volume and new distributions in all accounts in this class of trade. • Retail Operations Manager -- Managed Mass Team in North America for all brands in 2005; worked with PVM National Account Manager regarding Plan-O-Grams, store audits, and retail link analysis. DEL PHARMACEUTICALS (A Division of Del Laboratories) Uniondale, New York January 1997 – 2005 Mass Team, specifically Retail Development Manager (Retail Sales Growth and Implementation Manager) responsible for training and managing the National Retail Broker in the entire Wal-Mart operations, working with the Mass Team Leaders regarding modular/plan-o-gram changes, store audit analysis, Retail Link analysis, and trouble shooting in the retail operation. • Responsible for sales at Fred’s Inc. Doubled distribution after 6 months responsibility and obtained quota objectives every quarter since taking over in June of 2003 • Wal-Mart Team attained quota/bonus for last 8 quarters • Managed broker to National Broker of the year in 1999 • Train and manage National Retail Broker in the Wal-Mart stores throughout the country. • Gained 16 new authorizations in first six months and increased sales by 12% over previous year. SR. ACHIEVEMENT (Temporary Job Service) Memphis, Tennessee October 1996 – December 1996 Worked temporary job assignments using Micro-Soft Office skills for IBM compatible computers, especially Excel and Word and development of Macintosh usage in the same applications and Page Maker. BRYAN FOODS (Division of Sara Lee), West Point, Mississippi Regional Sales Manager 1994 - 1996 Responsible for managing volume sales, service and profitability. Supervised 9 retail food brokers to ensure quality task performance. Created and implemented promotions with brokers and retailers. • Maintained 5% to 11% increases in sales volume which lead to a promotion from Senior Account Manager to Regional Manager of Mid North Central area. • Implemented the theory that the product was the best and the customer was number one • Coordinated with the Broker and independent retailers’ new authorization programs and marketing promotions. ADVANTAGE BROKERAGE CO. (formerly Saunders and Associated), Memphis, Tennessee 1976 - 1993 Over seventeen years experience in sales, supervision, and management with over 50 manufacturers in Arkansas, West Tennessee, and Northern Mississippi. • Account executive responsible for manufacturers, marketing, sales, and service executing corporate promotions, creating and implementing programs, and being the local customer service representative with Fleming Southaven, Seessel’s, Big Star, Piggly Wiggly and Food Rite. • Retail sales manager responsible for recruiting, training and management of 30 salesmen in 3 states. • Sales supervisor responsible for the development and execution of perishable food department. • Sales representative and merchandiser - responsible for sales, service and distribution of products in retail stores in the Memphis area. LIBERTY CASH GROCERS, Memphis, Tennessee 1970 - 1976 Executive Secretary and Administrative Assistant Maintained schedule for Executive Vice President of the Company. Utilized shorthand and typing skills. EDUCATION & TRAINING Memphis State University: Memphis, Tennessee Major: Business Minors: French and History Mississippi State College for Women: Columbus, Mississippi Wal-Mart Retail Link User Conference – Dallas, TX (1998 and 1999) Wal-Mart Retail Link User 101 Office 98 Advanced Excel Advanced Power Point Microsoft Office for Windows (Word and Excel); Advanced Sales Knowledge (ASK) Workshop (Broker and sales training) BUSINESS REFERENCES Supplied upon request