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Regina
US-Pennsylvania-Philadelphia
Visual Merchandising Communication Coordinator/Graphic Designer
To utilize my skills in a motivating, upbeat environment which enables me to make a positive contribution to the organization.
Regina A. Castrovillo
reginac324@verizon.net
2128 S. Lambert Street
Philadelphia, PA 19145
Home: 215.463.3057
Cell: 267.463.7443
MAC/PC COMPUTER SKILLS:
Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, Adobe Image Ready, Adobe Premiere, Macromedia Dreamweaver, Macromedia Director, Macromedia Fireworks,
Macromedia Authorware, QuarkXpress, Microsoft Office
EXPERIENCE:
Visual Merchandising Communication Coordinator/Graphic Designer
Charming Shoppes, Inc.
BENSALEM, PA November 2006-Present
Lays out, designs, and executes visual merchandising communication documents to 160 stores across both Lane Bryant Outlet and Petite Sophisticate Outlet brands, documents include, but are not limited to: monthly floorset/product integration plans, clearance markdowns, new fixture/hardware integration, merchandise issues, update information, test merchandise information, window documents featuring proper marketing execution, and brand standards books, creates all communication for print distribution and for upload to company store portal, uploads documents to store portal, organizes, photographs, and touches up photos of clothing samples for monthly floorset/product integrations, travels to stores to assist with new store openings across
both outlet brands and new initiative brand Petite Sophisticate Retail. Photoshop,
Illustrator,
QuarkXpress, and InDesign are utilized for this position.
Department Manager
H&M
CHERRY HILL, NJ July 2006-November 2006
Managed a staff of 10-12 full and part-time employees, provided customer service, conducted
shipment processing, visual merchandising, store opening and closing routines, handled cash office responsibilities such as; payroll, scheduling, monetary opening and settlement and morning banking routines, worked within a planned budget, calculated department and week/year to date sales and percentages, register hardware troubleshooting, provided employee motivation and discipline, and handled all aspects of employee relations.
Graphic Designer/Web Administrator
Amekor Industries
CONSHOHOCKEN, PA June 2005-April 2006
Layout, design, and execution of marketing materials for the Beverly Johnson line of wigs,
hairpieces and extensions, such as; direct-to-print mailers, flyers, catalogs, ads for top hair and fashion magazines, extensive photo retouching, worked directly with printers seeing projects through to distribution, worked with company president on marketing strategies, updated products and images on company website, ran and updated reports for overseas factory
distribution, assisted with yearly photo shoots, managed all inquiries web related from the public and direct customers.
Photoshop, Illustrator, QuarkXpress, and Dreamweaver were utilized for
this position.
Graphic/Web Designer/Programmer Internship
Bowhaus Design Groupe
PHILADELPHIA, PA January 2005-March 2005
Assisted with designing company logos, updated and revamped various websites for clients,
prepared photos for print, critiqued various websites and wrote technical reviews on those sites or clients. Photoshop, Illustrator, Flash, and Dreamweaver were utilized for this position.
Assistant Manager
The Mood
PHILADELPHIA, PA May 2003-June 2005
Managed a staff of 6-8 full and part-time employees, controlled efficiency, sales, monetary intake and settlement, opened and closed store following company standards and guidelines, trained employees, evaluated employee performance, conducted interviews, supplied employee motivation and discipline, evaluated employee performance and enforced product knowledge, processed shipment,conducted customer service and register training, used visual merchandising to create new displays.
Department Leader
BigK
PHILADELPHIA, PA October 1999-July 2001
Provided customer service and register activity, replenished, ordered, and updated stock and product selection, designed display layouts, used visual merchandising to create new displays, processed shipment, assisted children’s department manager and utilized management standards in the absence of management.
Department Lead
Old Navy
PHILADELPHIA, PA September 1998-September 1999
Provided customer service and register activity, replenished stock and product selection, designed display layouts, used visual merchandising to create new displays, processed new shipment, assisted women’s and men’s department manager and utilized management standards in the absence of management.
EDUCATION:
Bachelor of Science - March 2005
Multimedia/Web Design-Design Track
Honors: GPA 3.50/4.00, Dean’s List
Best of Quarter Award, Summer Quarter 2002
The Art Institute of Philadelphia • 1622 Chestnut Street • Philadelphia, PA 19103
Diploma-Graduate - June 1998
George Washington High School • 10175 Bustleton Avenue • Philadelphia, PA 19116
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